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Netflix Abandons Qwikster; Stocks Continue to Drop


Phil

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I'll bet this was the plan all along. They changed the conversation. So now people who were against the price increase and the change of service will think that the company listened to their concerns and scrapped Quikster because of them.
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Netflix does not understand the concept of "if it ain't broke, don't fix it."

 

They should have left everything as is. Management is a joke.

 

How do we know that they weren't making enough money, therefor essentially guaranteeing price hikes down the road? Get all of your customers to like your product at a low price as it is one of the better services out there, then increase prices once you have an established customer crowd.

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How do we know that they weren't making enough money, therefor essentially guaranteeing price hikes down the road? Get all of your customers to like your product at a low price as it is one of the better services out there, then increase prices once you have an established customer crowd.

 

But be smart about your increase. You don't increase 60% in one shot.

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How has a stock drop from $300 to $100 in a 3-month time span not gotten this CEO fired? The company has lost 66% of its value in 3 months!

 

They were almost certainly banking hope on these contingency plans — none of which have actually worked to recoup their numbers.

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At this point I would make things the way they were. Better to accept defeat then keep rolling down hill.

 

 

No need for that IMO, because people will end up going back to netflix/sticking with Netflix. What other choices are there? Seems to me that Blockbuster is screwing up as well, heard their mail program sucks so much (long waits, etc.) and they don't even have unlimited streaming.

 

Is Amazon prime even recognized? Probably not.

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No need for that IMO, because people will end up going back to netflix/sticking with Netflix. What other choices are there? Seems to me that Blockbuster is screwing up as well, heard their mail program sucks so much (long waits, etc.) and they don't even have unlimited streaming.

 

Is Amazon prime even recognized? Probably not.

 

Well Blockbuster will be gone in the next 1-3yrs IMO. I don't want Netflix to cease to exist.

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How has a stock drop from $300 to $100 in a 3-month time span not gotten this CEO fired? The company has lost 66% of its value in 3 months!

 

You have to look at the bigger picture. From January 2010 to July 2011 (1 1/2 years), they went from about $50 up to almost $300 per share. They were going to experience a drop off because their operation needed to be updated in order to support the increase in streaming. Something they'd been giving away as a free add on that was probably not used that frequently became a core part of their service. Unlike their DVD delivery which was directly tied to their price structure and which was largely unaffected by an increase in membership, continuing to offer streaming to more and more people vastly increased costs.

 

So if they did nothing, they would have probably seen their video on demand service get choppy and unreliable and this would have hurt their image. To fix this, their revenue would decrease as they upgraded their service to support vastly more people. They were likely faced with two choices that would have put their revenue at about the same spot. Keep their price structure and cut revenue significantly to offer the same level of service to more users or cut their user base by charging more.

 

That's an easy question to answer. If you can earn $100 from 10 customers or $100 from 5 customers, the latter is almost always better.

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