HERZOGENAURACH, Germany — Adidas says it's putting the CCM Hockey brand up for sale.
The German sports equipment and apparel giant made the announcement Wednesday as it reported its fourth-quarter and year-end results for 2016.
The company reported a 14.3 per cent decline in net sales for CCM Hockey last year compared to 2015, and a bigger drop of 21.6 per cent in the fourth quarter compared to the same period a year earlier.
Now headquartered in Montreal, CCM Hockey can trace its roots to its founding in September 1899 in Weston, Ont., as Canada Cycle & Motor Co. Ltd.
In 2004, CCM Hockey was bought by Reebok, which was acquired by Adidas two years later.